Organisational change is hard. I don't think there are many people who will disagree with that statement. But let's look a little closer at it. What about organisational change is the hard bit? It's not getting change started. Generally organisations know they need to change constantly and are quite accepting of the fact that change happens. They have change teams and change champions and change consultants to help their many change programs succeed. But often, at the end of the day, despite all the effort that goes into these change programs, nothing actually changes. Once the dust settles, the organisation is left essentially the way it was.

It doesn't matter what kind of change it is, agile adoption, cultural change, new processes. They all tend to end up with the organisation reverting over time to its old behaviour. Why? Is it just the universe trying to be awful to people who do change for a living? No. The reason change doesn't stick comes from the study of the behaviour of complex adaptive systems. In particular from something called attractors.

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